Do you remember any movie or TV show that has blown your mind with its colorful characters and breathtaking visual effects? If yes, then you’re one of the appropriate readers of this blog. When it comes to animation, most of us think of entertainment, but the uses of animation are beyond the entertainment industry. 

Uses of animation in multimedia, education to advertising, animation has spread its roots to convey complex ideas simply and engagingly. In today’s era, the animation is the most powerful tool to present stories that educate, entertain, and amaze the audience. 

With the rise of digital media and increasing demand for digital media, the animation industry is expected to grow to USD 587.1 billion by 2023, creating a huge demand for skilled animators and other related professionals. And that’s why more and more people are choosing animation as their career. 

Not only this, but the ministry of information and broadcasting of India has also recognized the immense potential of animation and other visual effects sectors and started the AVGC (Animation, Visual Effects, Gaming, and Comics) Task Force in 2018 to promote growth and create job opportunities in this sector.

Without any delay, let’s dive deep into the short history of animation and its uses of animation in multimedia and career opportunities. 

History of Animation

Historically, Fantasmagorie (1908), a two-minute stick figure animation by French cartoonist Émile Cohl, is considered one of the earliest animations.

Today, after almost a century, animation has evolved drastically with the help of technology. This vast change in the technology has helped in enhancing the uses of animation.

Uses of Animation in Various Sectors

From entertainment to marketing and advertisements, we see animation almost daily. The use of animation makes it easy to tell stories, deliver messages or gain longer engagement as a brand. 

Here are some uses of animation in the major sectors. 

Let’s understand each of them in detail.

1. Entertainment

Is there anyone who doesn’t love animated movies? The eye-widening effects and the dopamine rush we feel while looking at these visually enticing movies are what excite us to learn the process of creating them.

Animation is widely used in the entertainment sector on a variety of channels, including TV, media, the internet, and even smartphones. 

For children and adults, many animated television shows and motion pictures can be relished, like regular motion pictures. In addition to movies, various cartoons and TV shows are produced to appeal to a larger population, including all age groups. 

Several renowned companies, including Pixar and Disney, work on big projects and create high-budget popular animated movies.

Because of the huge demand for animation in the entertainment industry, animators salary in India has increased a lot.

Image source: Disney Plus

2. Advertisement

Use of animation in the advertising industry has made it easy to communicate a brand value. It also makes it easy to explain complicated products and excites the users to purchase.

Advertisements must always be original and relevant to everyday life. In order to create effective commercials that readily capture the audience’s attention and persuade them to buy the advertised product, animation can change the game. Here’s a snap of an appealing animated video ad by a famous soft drink brand, Coca Cola. 

The Internet has given an open platform for animated advertisements to cater to a wider audience of all ages and make a place in the audience’s hearts. TV commercials have long used animation to motivate and entertain, consistently grabbing the target audience’s attention.

Animated advertisements grab 5-6 times more attention than the traditional ads. This has forced the businesses to create more animated advertisements.

3. Gaming

Animation is more frequently used in the gaming industry than in any other sector. Use of Animation in the gaming sector has given an immersive and engaging experience that goes beyond gameplay. 

The recent advancement in animation in the gaming sector is shifting from 2D to 3D. With the help of this advancement, game developers can create realistic characters, environment to give a real life feel.

Graphic designers carry out many modeling procedures, including texturing, lighting, and rigging, etc. 

The use of animation in video games and internet games is growing every day. 

PUBG Battlegrounds is a very famous example of 3D animation in the gaming sector. A few characters in PUBG are made by taking inspiration from real-life characters.

4. Education

The human mind remembers pictures and videos more readily than textual material.

Many educational portals and organizations use graphics, motion videos, and dynamic presentations to help students learn complicated and challenging ideas in an approachable way.

Animation in the education sector helps students visualize the concept and learn in an interactive manner. It also increases in improve student’s academic skills. 

A teacher can convey the structure of an atom much more effectively when using animation because it makes the atom’s structure appear to be exactly as it is, i.e., in a spherical manner.

5. Medical

Animation can be a boon to the medical sector for both patient education and medical training purposes. It is used to visualize complex surgical procedures. 

To give you an example of the use of animation, complex surgeries like heart surgery and brain surgery can be challenging to explain to patients and medical students. Surgeons can easily explain these complex processes with the help of animation. 

Here’s an example of a Craniectomy surgical process using 3D animation. 

Image Source: Amerra Medical

Animation in the medical sector is a growing medium for improving patient communication, encouraging a patient to watch a video that inducts them into a process can be far simpler and more effective than an individual doctor explaining it verbally.

Conclusion

An animation is a potent tool that enables the growth of numerous sectors, assisting businesses and organizations in achieving their objectives and bettering the lives of their clients and partners.

To meet the increasing demand of animation in multimedia, Tron Education is providing 2D and 3D animation courses. Our courses are designed in such a way that it’ll make the students become job-ready. 

Moreover, we have state-of-the-art infrastructure and a studio-like environment that encourages artistic growth.

At TRON, our certified faculties teach industry-specific software, organize course-specific workshops, and offer studio visits, giving our students a comprehensive understanding of the animation industry.

So, if you have a passion for animation, don’t hesitate to pursue your dreams and make the most of this industry’s exciting opportunities with TRON.

Enroll now by visiting our website Tron Education!

FAQs of Uses of Animation

What is the main use of animation?

The main use of animation is for entertainment and gaming. Animation in entertainment includes movies, TV shows, games to visually bring characters and stories to life.

What is the benefit of animation?

The benefits of animation include the ability to communicate, ability to present complex ideas in a visually appealing way, ability to capture attention and increase engagement, and to create immersive and memorable experiences for viewers.